Tip Sheets


  Marketing 101 for Life Improvement Series Programs

Learn about the "6Ps" of marketing.


  Successful Promotion Strategies

This tip sheet provides a brief description of several ways to promote the AF programs.


  How to Encourage Word of Mouth

This tip sheet describes how to get testimonials and other strategies for encouraging communications about the programs.


  Media Relations

 Learn four basic steps to help you start or expand your media relations activities.

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